Quick Hello from Circularity '24

+ Chicago

Hi All,

today’s gonna be real short! I’m at the Circularity ‘24 Conference this week. You can check out their livestream keynote sessions here (there are some from 11-1 EST today, Thursday).

I’ve been here for one day and am loving seeing everyone I regularly video call in real life. Also, Chicago’s food game is impressive which is the key to my heart.

Today I wanted to share a quote with you that was shared with me by Melissa Mazzeo, the owner of Merry Go Rounds, a children’s resale shop in Massachusetts and one of the members of our Circular Fashion Coalition happening this summer.

This is from Victor Lebow in 1955:

“Our enormously productive economy demands that we make consumption our way of life, that we convert the buying and use of goods into rituals. That we seek our spiritual satisfaction, our ego satisfaction in consumption. We need things consumed, burned up, replaced, and discarded at an ever accelerating rate.”

I heard this a few days ago and it’s still sitting with me. It was written almost 70 years ago and feels spookily accurate today.

I’ll report back on highlights from the conference next week!

The Untangling Circularity Podcast

This week’s episode was The Circular Journey of What We Wear: Sortation Processes and Technology.

Have a listen on Spotify or Apple Podcasts.

Ciao!

Cynthia